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09 May 2013

Indonesia adoption of ASEAN health supplement terminology

The announcement by Dra Lucky Slamet, head of Indonesia’s food and drug agency (BPOM), that Indonesia will adopt a health supplement category separate to food and pharmaceuticals means that the country will be another step closerto implementingASEAN-wide health supplement regulations when these are agreed, the ASEAN Alliance of Health Supplement Associations (AAHSA) has said.

Ms. Slamet made the announcement that Indonesia has decided to adopt the terminology in the ASEAN harmonisation regulation for traditional medicine health supplements (TMHS) at a conference last month organised byAsosiasi Pengusaha Suplemen Kesehatan Indonesia (APSKI), Indonesia’sonly supplements trade association and AAHSA member.

“The TMHS regulatory framework defines health supplements and properly regulates health supplements as a sector,” said AAHSA Chairman, Daniel Quek. “Indonesia has the biggest market with over 200 million population size and the highest rate of trade growth in ASEAN. By putting this regulation in place Indonesia will have smoothed the pathway towards eventual implementation of the ASEAN harmonised regulations for this category, which is expected by 2015.”

Patrick Kalona of APSKI added: “In Indonesia there is either food or drug law at the moment, so it is not always clear where health supplements fall. A separate category for health supplements will give these products a clearly defined regulatory framework that will have the same terminology as within ASEAN.

In ASEAN Brunei Darussalam, Malaysia and Singapore also have separate categories for health supplements. Health supplement regulatory harmonisation is expected to come into force in 2015.

Ric Hobby, Vice Chairman of the global association, International Alliance of Dietary/Food Supplement Associations (IADSA), said: “In Europe I have seen the painstaking efforts that have been made to drive the harmonisation. When one compares what is underway in ASEAN versus in the European Union we recognise the accomplishment that ASEAN is heading towards. To create this in such a short time is remarkable.

Mr. Quek said: “The unique thing about this process is that it is securing a consensus, and we do want to reach that goal of harmonisation. We as an industry are also looking forward to post 2015 because a lot more work still needs to be done after the regulations are agreed and we see ourselves as partners going forward.”


Photos of the meeting:

Notes to editors:

1. AAHSA was created in 2006 to work with the regulatory bodies of ASEAN to achieve harmonisation in health supplements across the region by 2015. 

2. AAHSA brings together seven national health supplement associations, which work closely with their national authorities on legislation and collaborate as AAHSA on regional issues.

3. APSKI brings together international and local companies for the mutual benefit of developing a vibrant and dynamic local health supplement industry in Indonesia.

4. To contact APSKI, email

5. IADSA was created in 1998 and today represents more than 50 national trade associations and over 20,000 companies.

6. For more information about IADSA contact the IADSA Secretariat, at, or visit

Media Contact:

ASEAN Alliance of Health Supplement Associations (AAHSA)

Telephone      (65) 6782 7630

Fax                   (65) 6789 9067



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